In Memory Fundraiser
Job Description
Job summary
We're looking for a passionate, dedicated and empathetic In Memory Fundraiser to help deliver our ambitious targets through engagement with donors supporting Keech in memory of a loved one and raising awareness of the importance of in memory giving. Join our brilliant team to help us transform the way we fundraise and help us, help more.
Main duties of the job
- Increase engagement & maximise income from in memory giving
- Develop and maintain strong relationships with individual supporters
- Design and manage schedule for in memory fundraising activities
- Work with wider fundraising and marketing and communications teams to ensure campaigns reflect Keech Hospice values
- Raise awareness of in memory giving both internally and externally
About us
Keech Hospice provides free specialist palliative and end of life care for people of all ages. We support adults in Bedfordshire. Children and their families in Bedfordshire, Hertfordshire, and Milton Keynes. At home, in hospice, or wherever were needed. As a teaching hospice, our exceptional people, training, and facilities are helping local communities to live and die well.
Job responsibilities
- Work with the Personal Giving Team to design and manage, schedule and execute a calendar of in memory fundraising activities.
- Coordinate multi-channel campaigns (direct mail, digital, events, phone, face-to-face).
- Collaborate with marketing and comms to ensure campaigns reflect the hospices values and case for support.
- Support the creation of and understand strategic plans for those giving in memory.
- Build meaningful relationships with donors, ensuring timely and sensitive communication collaborating with other teams as appropriate.
- Promote Tribute Funds and other memorial giving opportunities.
- Create personalised and mass-appeal materials for online and offline use.
- Act as an ambassador for in memory giving across the hospice, raising awareness internally and externally.
- Proactively seeking out opportunities to increase activity promoting in memory giving.
- Cultivate close working relationships with other providers
- Analyse donor data to identify prospects and improve targeting.
- Report on campaign performance, income and ROI.
- Use insights to refine donor journeys and enhance engagement, capturing learnings to drive the In memory programme forward.
- Work collaboratively with other departments to ensure cohesive implementation of the annual giving plan from research to evaluation.
- Work across functions to support in memory fundraising across departments.
- Collaborate with the Gifts in Wills and In Memory Manager, wider Personal Giving Team and Public Fundraising Team on the development and execution of our Donor Journeys.
- Work with the team to develop new ideas and best practices to improve donor journeys leading to making a gift in a will.
- Explore new technologies and partnerships to improve donor experience.
- Monitor sector trends and apply best practices to improve programme effectiveness
- Manage your agreed day-to-day operations of the In memory programme, ensuring all activities are completed accurately, on time and within budget.
- Contribute to the budgeting process.
- Maintain accurate records of donor communications and update donor management systems regularly.
Person Specification
Skills
Essential
- Project management skills, including the ability to manage multiple campaigns simultaneously.
- Analytical mindset with a focus on improving performance and achieving measurable outcomes.
Desirable
- Proficiency in using data to inform fundraising strategies and improve donor engagement through digital automation.
- Experience with digital fundraising tools and platforms
- Understanding of the charity sector and fundraising regulations in the UK ensuring compliance in fundraising projects.
- Familiarity with CRM databases for managing donor information.
Qualifications
Essential
- Qualifications in English and Maths at Grade 5 or above (or alternative)
Desirable
- Completion of relevant training courses in fundraising and/or donor management.
- Professional certification in fundraising, such as the Certificate in Fundraising from the Chartered Institute of Fundraising (CIOF)
Experience
Essential
- Experience within fundraising, marketing or similar environment
- Excellent written and verbal communication skills to engage.
- Demonstrated ability to build and maintain relationships with individuals
Desirable
- Proven experience in in memory fundraising or a similar fundraising role.
- Understanding personas of those supporting with gifts in memory.
Disclosure and Barring Service Check
This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions.
Employer details
Employer name
Keech Hospice Care
Address
Great Bramingham Lane
Streatley
Luton
LU3 3NT
United Kingdom
