Regional Marketing Executive

Emerald Publishing

Job Description

We have an exciting opportunity for a Marketing Executive to join our Regional Marketing Team! Working closely with sales and marketing colleagues, you will be instrumental in delivering successful marketing campaigns that drive awareness of our brand and products (books, journals, case studies) among librarians, academics and practitioners.

Location: We perform at our best when we feel trusted and are able to choose an approach to working that suits us best, which is why we are a remote-first company. However, we also believe in face to face collaboration, and our UK colleagues meet once a month for team time and quarterly for company get togethers in our Leeds office, so we ask that you be within a commutable distance that you are comfortable with in order to attend the office on those occasions.

About our Recruitment Process: We welcome applications from all individuals, irrespective of age, disability, sex, gender identity, sexual orientation, race, nationality, ethnic or national origin, religion, or belief. As we understand the value of the transferability of skills and experiences, we are not looking for the 'perfect candidate' - we encourage everyone who is truly excited about our mission to apply.

Day to day, you will be responsible for:

  • Executing Campaigns: Deliver marketing initiatives that enhance awareness, generate sales leads, and increase usage.
  • Managing Outreach: Oversee email and social media campaigns to maintain audience engagement.
  • Advocating: Promote and support key industry events, conferences, and webinars.
  • Evaluating Performance: Measure and report on the effectiveness of marketing activities (ROI), and recommend improvements where necessary.
  • Managing Data: Purchase and organise marketing data to inform strategic decisions.
  • Coordinating Budgets: Collaborate with managers to prepare budgets and monitor expenses.
  • Providing Administrative Support: Assist with the administrative requirements of the regional marketing team.
  • Improving Processes: Identify and implement processes to enhance team efficiency and effectiveness.

You'll need to have:

  • Marketing Expertise: Proven experience in marketing roles.
  • Enthusiasm and Passion: High levels of enthusiasm and a flexible, creative approach to challenges.
  • Team Collaboration: Strong team player with the ability to take direction from a line manager and translate this into actionable plans.
  • Organisational Skills: Strong organisational and time-management capabilities.
  • Data Proficiency: Comfortable using and interpreting data.
  • Technical Skills: Proficient in MS Office (Excel, Word, PowerPoint).
  • Marketing Software: Experience with marketing software (e.g., CRM, Salesforce Marketing Cloud) is beneficial.
  • Social Media and Analytics: Familiarity with social media and web analytics (e.g., WebTrends, Google Analytics) is advantageous.

What's in it for you?

At Emerald, we value our people. Becoming a part of our team means you'll join a trusting and flexible environment and we've been flexified so you can trust that we're a truly flexible workplace. All we ask is that you attend the office once a month to come together with work colleagues. You'll also have numerous opportunities to progress your career, as well as access to professional development and the opportunity to learn new skills.

You'll receive a wide range of benefits, such as 38 days annual leave (inclusive of bank holidays, remote flexible working, a discretionary performance bonus, 6% pension contribution and various benefits aimed at supporting your wellbeing and work-life balance such as a working from home allowance. You can check out a full list of our benefits here.

Roles are advertised at a benchmarked market median rate. Offers will be made within a range of the median, depending on skills and experience.

Please note - Applicants must be authorized to work in the UK without restrictions or sponsorship. We are unable to sponsor or take over sponsorship of an employment Visa at this time.

Emerald Group is committed to creating an inclusive environment for all of our applicants. If you would like to request any accommodations/adjustments from application through to interview stages, please complete the relevant section within the application or contact us at peopleteam@emerald.com and let us know.

Good luck with your application