Marketing Executive

What is the role?

As a Marketing Executive you will report directly into the Head of Marketing and collaborate with our current Marketing Executive. You will play a crucial role in supporting a wide range of marketing activities, gaining hands-on experience across the marketing spectrum.

While previous marketing experience is advantageous, it is not a requirement. If you posses relevant skills from other experiences we encourage you to apply. We are excited to meet candidates who bring enthusiasm and a fresh perspective.

Key areas of focus for the role are listed below. However, as part of a small, agile team, you will also be expected to pitch in whenever needed and to demonstrate flexibility, adaptability and a strong team spirit.

What will you be doing?

Content creation & gathering

* Develop content for social media, email, website & PR

* Produce informational pieces and boost PR activities

* Work with PR agency to cover events like volunteering, charity efforts, colleague achievements, new stores, and new product launches

* Partner with external agencies to create photo and video materials

* Ensure high-quality product information and images are available for marketing

* Regulary post updates to keep colleagues informed about marketing activities.

Store Support

* Handle POS requests and coordinate with printers and designers

* Visit stores regularly to gather feedback and ideas for future marketing activities

* Develop and maintain a Web2Print system for efficient signage ordering

* Oversee store TV content, coordinating with stores, IT and content portal provider

* Make sure promotional materials are accessible on relevant channels.

Marketing Campaigns

* Help create and implement marketing campaigns

* Proof artwork and content for marketing collateral

* Design competition entry forms, write T&Cs, draw winners, deliver prizes and coordinate PR

* Write briefs for internal stakeholders and handle queries.

Events

* Assist Business Development Managers and stores with trade day events including marketing collateral and digital content

* Help plan and execute store openings and relaunches

* Attend launch days to manage marketing activities alongside external agencies

* Handle ordering and stock management of branded merchandise and event equipment.

Marketing collateral

* Ensure all marketing collateral is kept up to date

* Uphold brand standards across the business.

Resource sharing

* Manage Dropbox library of marketing resources for external agencies

* Maintain OneDrive library of marketing materials for internal use.

What skills, experience & qualifications will you need to have?

Essential skills

* Strong planning and organisational skills

* Excellent attention to detail and an analytical mindset

* Strong communication

* Creativity and willingness to bring new ideas

* Proactive and positive attitude.

Desirable but not essential skills

* Experience in retail or branch environments

* Knowledge of web/digital/online marketing

* Experience with Excel and PowerPoint

* Basic design skills.

Qualifications

* Minimum: GCSE in English and Mathematics (or equivalent qualification)

* Degree or Marketing qualification or relevant work experience.