Communications Officer - Health Inequalities & Prevention - B6

ROLE PURPOSE / SUMMARY The Mid and South Essex Integrated Care System comprises the Integrated Care Board (ICB), which is the statutory body for the NHS, and the Integrated Care Partnership (ICP), which is a committee of the ICB, and brings together key health, care, community and voluntary sector organisations across the area. The ICS has a bold ambition to deliver improved outcomes for our 1.2m population through our four Alliances, and we are placing clinical and professional leadership and the voice of our residents at the heart of realizing this ambition. Our communications team supports the delivery of the priorities and objectives of the ICB through the delivery of excellent communications focused on our patients, staff and wider communities alongside supporting the development of excellent relationships with partners and stakeholders locally, regionally and nationally. As Communications Officer you will support the communications team to advise on and deliver communications both corporately and for key strategic programmes including health inequalities, prevention and population health management. COMPETENCY BASED KEY DELIVERABLES Content Creation: Producing high-quality written content such as press releases, articles, blog posts, social media updates, and website content to inform and engage both internal and external stakeholders. Media Relations: Building and maintaining positive relationships with media outlets, journalists, and press contacts. Responding to media inquiries and organizing media events or press conferences when necessary. Crisis Communications: Assisting in crisis communication planning and execution, providing timely and accurate information during emergencies or sensitive situations. Branding and Design: Ensuring consistent application of NHS branding guidelines across all communication materials, and overseeing the design of visual assets such as posters, flyers, and infographics. Event Management: Organizing and promoting NHS events, conferences, and public engagement activities to raise awareness and foster community participation. Monitoring and Evaluation: Tracking the effectiveness of communication activities using metrics and analytics. Evaluating the impact of campaigns and making data-driven recommendations for improvement. Collaboration with Stakeholders: Working closely with other departments, healthcare professionals, patient groups, and community organisations to align communication efforts and support various initiatives. Research and Trend Analysis: Staying informed about the latest communication trends, healthcare industry developments, and public attitudes towards healthcare to inform communication strategies. Budget Management: Managing the communication budget, ensuring cost-effective solutions, and reporting on expenditure. Training and Development: Conducting workshops or training sessions for NHS staff on communication best practices and guidelines.

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