Social Media Management and Content Creation

HUMEN is a charity dedicated to promoting mental health and wellbeing among men. HUMEN is seeking a creative and passionate Social Media Manager/Content Creator to join our team.

Key Responsibilities and deliverables:

1. Content Creation:
   • Create compelling written, visual, and video content for HUMEN's website and social media channels (including but not limited to Facebook, Instagram, Twitter, LinkedIn, and YouTube).
   • Develop engaging multimedia content that aligns with HUMEN's mission and resonates with our target audience.
   • Produce high-quality videos, graphics, and other multimedia assets to effectively communicate key messages and promote our programs and events.
2. Social Media Management and Content Calendar Management :
   • Manage and maintain HUMEN's presence on various social media platforms, ensuring consistency in branding and messaging.
   • Monitor social media channels for relevant conversations, trends, and opportunities to engage with our audience.
   • Respond to comments, messages, and inquiries from followers in a timely and professional manner.
   • Implement social media advertising campaigns to reach new audiences and drive engagement.
   • Develop and maintain a content calendar to plan and schedule social media posts, blog articles, and other content in advance.
   • Coordinate with internal stakeholders to ensure alignment of content with organisational goals, campaigns, and events.
   • Track and analyse the performance of content across different channels, using insights to optimise future content strategy.
3. Community Building:
   • Foster a sense of community among HUMEN's followers and supporters, encouraging meaningful interactions and conversations.
   • Identify opportunities to collaborate with influencers, partners, and other organisations to expand our reach and impact.
   • Act as a brand ambassador for HUMEN, representing our organisation's values and promoting positive engagement with our community.

This position offers flexibility in your tasks and the opportunity to bring your unique skills and ideas to the table, enhancing our campaigns and operational effectiveness.

Join us in making a difference in the lives of men by promoting mental health awareness and support. If you are passionate about social media, content creation, and mental health advocacy, we encourage you to apply for this rewarding opportunity to join the HUMEN team.

• Proven experience in social media management, content creation, and digital marketing.
• Strong writing and editing skills, with the ability to craft engaging and impactful content for diverse audiences.
• Proficiency in multimedia production tools and software (e.g., Adobe Creative Suite, Canva, video editing software).
• Knowledge of social media analytics and tracking tools to measure the performance of content and campaigns.
• Excellent organisational and time management skills, with the ability to manage multiple projects and deadlines effectively.
• Passion for mental health advocacy and a commitment to promoting emotional well-being among men.

As the Social Media Manager and Content Creator for HUMEN, you will play a pivotal role in amplifying our mission and making a meaningful impact on the lives of men worldwide. You will have the power to:

1. Raise Awareness: By crafting compelling stories, videos, and graphics, you will shine a spotlight on the importance of mental health awareness and emotional well-being among men. Your content will educate, inspire, and encourage men to prioritise their mental health and seek support when needed.
2. Build Community: Your ability to foster a sense of belonging and camaraderie among our followers will be instrumental in creating a supportive community where men feel comfortable sharing their experiences and seeking help without fear of judgment. Through meaningful interactions and engagement, you will cultivate a safe space where men can connect, support each other, and break the stigma surrounding mental health.
3. Drive Engagement: With your expertise in social media management and digital marketing, you will engage our audience in meaningful conversations, spark dialogue, and encourage participation in HUMEN's programs, events, and initiatives. Your creative campaigns and content will capture attention, evoke emotion, and inspire action, ultimately driving positive change and making a lasting impact on men's mental health.
4. Amplify Reach: Through strategic use of social media advertising, partnerships, and influencer collaborations, you will expand HUMEN's reach and amplify our message to reach new audiences across the globe. Your efforts will ensure that more men have access to the resources, support, and community they need to prioritise their mental health and thrive.

Please provide in the covering letter why you are interested in the role and relevant experience. Interview will be with CEO and Head of Fundraising.